Tools · 5 compared · updated 2026-08-01

Free AI Visibility Checkers

Free tools to check how your brand appears in ChatGPT, Perplexity, and Google AI Overviews.

5 tools scoredVerdict: Writesonic AI Visibility (GEO) · 3.7

The ranking, explained

Why each sits where it does — one honest line, the facts behind it, and the rubric score. Order is set by rubric score only; sponsorships never change it.

  1. 1Writesonic AI Visibility (GEO) logo

    The widest engine coverage of the free options (its paid platform spans six+ engines), with free grader and traffic-analytics tools.

    from From $79/mo (billed annually)engines 6best for Content marketers exploring AI answer share
  2. 2Kalicube AI Authority Index logo

    The most data-backed free audit: built on Kalicube's 75,000-entity Brand SERP dataset, no login (the vendor claims nine AI platforms; its audit page names Google and ChatGPT).

    from Freeengines 2best for Brands building entity authority for LLMs
  3. 3HubSpot AEO Grader logo

    The easiest first check: free, no account, five scored dimensions across ChatGPT, Perplexity, and Gemini — one-time, not monitoring.

    from Freeengines 3best for Marketers wanting a free AI visibility baseline
Show all 5 rankedShow fewer
  1. 4Frase GEO Score logo

    The content-side check: a free 0-100 citation-readiness score for any URL - complements the brand-side checkers by telling you whether the PAGE is structured for AI answers.

    from Freeengines 1best for Content teams checking page-level AI readiness
  2. 5Rankability AI Search Indexability Checker logo

    The technical angle: tests whether AI crawlers can actually reach your site and scores it out of 100.

    from Freeengines 2best for Content teams auditing individual pages

At a glance

sorted by score

The full field on one screen — coverage, price, and score.

NameTypeBest ForChatGPTPerplexityGeminiClaudeGoogle AI OverviewsPricingRating
Writesonic AI Visibility (GEO)ToolContent marketers exploring AI answer shareCoveredCoveredCoveredCoveredCoveredFrom $79/mo (billed annually)3.7View
Kalicube AI Authority IndexToolBrands building entity authority for LLMsCoveredNot coveredNot coveredNot coveredCoveredFree3.6View
HubSpot AEO GraderToolMarketers wanting a free AI visibility baselineCoveredCoveredCoveredNot coveredNot coveredFree3.5View
Frase GEO ScoreToolContent teams checking page-level AI readinessCoveredNot coveredNot coveredNot coveredNot coveredFree3.4View
Rankability AI Search Indexability CheckerToolContent teams auditing individual pagesCoveredCoveredNot coveredNot coveredNot coveredFree3.0View
Covered in core plans Not covered / add-on

Is this right for you?

Founders, marketers, and SEO teams starting AI visibility work.

A strong fit if you're a…

Foundersmarketersand SEO teams starting AI visibility work

Look elsewhere if you…

How to choose

The checks that separate the right pick from an expensive dashboard.

  • Free checkers are one-time diagnostics, not monitoring — treat results as a baseline snapshot
  • Run 2-3 different checkers: methodologies differ enough that one report misleads
  • Check what's behind the score before acting (engines checked, dimensions scored)
  • Expect lead-magnet follow-up — these tools exist to sell the paid product
Typical pricing

Free (all of them); paid upgrades from $29-295/mo.

Total cost of ownership

Start here before spending anything: a free baseline tells you whether paid monitoring is even warranted yet.

AI visibility terminology8 definitions used across CompareNow.aiAI VisibilityGenerative Engine OptimizationAnswer Engine OptimizationLLM SEOAI Search Monitoring+3ShowHide
AI Visibility
How often your brand appears in AI-generated answers across ChatGPT, Perplexity, Gemini, Claude, Copilot, and Google AI Overviews.
Generative Engine Optimization (GEO)
Optimizing content and entities to be cited by generative AI engines.
Answer Engine Optimization (AEO)
Optimizing content so it is selected as the direct answer by answer engines and LLMs.
LLM SEO
SEO tactics aimed at large-language-model retrieval and citation, overlapping with GEO and AEO.
AI Search Monitoring
Tracking brand mentions, share of voice, and citations across AI search interfaces.
ChatGPT Visibility
Your brand's frequency and quality of appearance in ChatGPT answers and browsing results.
Perplexity Visibility
Citations and inclusions inside Perplexity answer sources and follow-ups.
Google AI Overviews Visibility
Appearance inside Google's AI Overviews SERP feature.
Sources3 referencesHubSpot AEO GraderKalicube free AI audit pageRankability free toolsViewHide

Frequently Asked Questions

>What are Free AI Visibility Checkers?

Free AI visibility checkers let any brand run a quick baseline of how ChatGPT, Perplexity, Gemini, and Google AI Overviews describe them, whether they get mentioned, and where competitors show up first - all without a paid contract. They're the fastest way to prove AI visibility matters before investing in a full platform or agency.

>Who should use Free AI Visibility Checkers?

Founders, marketers, and SEO teams starting AI visibility work.

>How does CompareNow.ai rank these?

With a published five-criterion rubric scored from recorded, source-linked research — engine coverage, capability, pricing transparency, independent evidence, and best-for fit. See our methodology.

Still deciding?

Work through whether you need a tool, an agency, or a consultant — then use our rubric to pick the specific one.