Profound vs Peec AI: Which Is Better for AI Visibility?
Profound is the enterprise heavyweight - $96M Series C, customers like Ramp and MongoDB, ~1,125 G2 reviews - and since 2026 it also publishes self-serve pricing: $99/month Starter (ChatGPT only) and $399/month Growth (3 engines), with custom Enterprise for up to ten engines. Peec AI counters with $95/month for three engines, unlimited seats, and agency plans. The real difference is engine gating and depth, not just budget.
At the entry level it is now a fair fight: Profound's $99 Starter tracks ChatGPT only, while Peec's $95 covers ChatGPT, Perplexity, and Gemini with unlimited seats - Peec wins on breadth per dollar. Profound wins when you need its depth: Claude and 10-engine coverage, agent workflows, and enterprise analytics.
Choose Profound if you need its analytics depth or multi-engine Enterprise coverage (up to 10 engines incl. Claude), or want to start small on the $99 ChatGPT-only Starter and grow into the platform.
Choose Peec AI if you want three engines and unlimited seats at $95/month - broader entry coverage than Profound's ChatGPT-only Starter - plus agency workspaces from $245/month.
Profound
Enterprise AI visibility platform
Profound is the category's reference AI visibility platform, now with published self-serve pricing: Starter $99/month (billed annually, ChatGPT only, 50 prompts), Growth $399/month (adds Perplexity and Google AI Overviews), and custom Enterprise with up to ten answer engines including Claude, Grok, DeepSeek, and Meta AI. Backed by a $96M Series C at a $1B valuation and used by teams at Ramp, MongoDB, DocuSign, and US Bank.
- Deep enterprise reporting
- Wide AI engine coverage
- Strong prompt analytics
- Higher price point
- Learning curve for small teams
Peec AI
AI search tracking platform
Peec AI is a Berlin-based AI search analytics platform for marketing teams and agencies, tracking brand mentions, competitor positioning, and citation share across ChatGPT, Perplexity, and Gemini. Founded in 2025, it raised a $21M Series A and reports 1,300+ customers, with published pricing from $95/month.
- Fast setup
- Clear dashboards
- Good price-to-value
- Fewer enterprise features
- Young product with a small (if strong) review base
Side-by-side feature comparison
| Name | Type | Best For | ChatGPT | Perplexity | Gemini | Claude | Google AI Overviews | Pricing | Rating | |
|---|---|---|---|---|---|---|---|---|---|---|
| Profound | Tool | Enterprise brands and mid-market SaaS | Covered | Covered | Covered | Covered | Covered | From $99/mo (billed annually) | 4.8 | View |
| Peec AI | Tool | SaaS and B2B marketing teams | Covered | Covered | Covered | Not covered | Not covered | From $95/mo | 4.1 | View |
Pricing
| Starter | $99/mo (annual) · billed annually; ChatGPT only, 50 prompts |
| Growth | $399/mo (annual) · billed annually; 3 engines, 100 prompts |
| Enterprise | Custom · up to 10 answer engines |
Engines are tier-gated: Starter is ChatGPT-only; Growth covers 3 engines; up to 10 on Enterprise. Enterprise deals were previously reported at $2,000-5,000+/mo by Trakkr and Analyze AI (third-party).
| Brand Starter | $95/mo |
| Brand Pro | $245/mo |
| Brand Advanced | $495/mo |
| Enterprise | Custom |
Agency plans from $245/mo; ~15% annual discount advertised.
Prices from vendor pricing pages on the dates listed in each profile's sources.
Best for
- Choose Profound if you need enterprise brands and mid-market saas.
- Choose Peec AI if you need saas and b2b marketing teams.
Final recommendation
At the entry level it is now a fair fight: Profound's $99 Starter tracks ChatGPT only, while Peec's $95 covers ChatGPT, Perplexity, and Gemini with unlimited seats - Peec wins on breadth per dollar. Profound wins when you need its depth: Claude and 10-engine coverage, agent workflows, and enterprise analytics.
Alternatives
If neither fits, consider these alternatives.
Related comparisons
Frequently Asked Questions
>Which is better, Profound or Peec AI?
At the entry level it is now a fair fight: Profound's $99 Starter tracks ChatGPT only, while Peec's $95 covers ChatGPT, Perplexity, and Gemini with unlimited seats - Peec wins on breadth per dollar. Profound wins when you need its depth: Claude and 10-engine coverage, agent workflows, and enterprise analytics.
>How much does Profound cost vs Peec AI?
Profound: From $99/mo (billed annually). Peec AI: From $95/mo.
>How was this comparison built?
From vendor documentation, published pricing, and third-party review data, recorded with source URLs and checked dates — not from paid input.
Sources
- Profound pricing (published plans) — checked 2026-07-23
- Profound reviews on G2 — checked 2026-07-23
- Profound $96M Series C at $1B valuation (SuperbCrew) — checked 2026-07-23
- Profound pricing review (Trakkr, third-party) — checked 2026-07-23
- Profound review (Analyze AI, third-party) — checked 2026-07-23
- Profound Series B announcement - customers, scale (PRNewswire) — checked 2026-07-23
- Peec AI documentation — checked 2026-07-23
- Peec AI agency pricing — checked 2026-07-23
- Peec AI pricing — checked 2026-07-23
- Peec AI $21M Series A (TechCrunch) — checked 2026-07-23
- Peec AI reviews on G2 — checked 2026-07-23
Facts on this page come from vendor documentation, public pricing pages, and third-party review platforms, recorded with source URLs and checked dates. See our methodology for how scores are computed.